Business

Business Aetna aims for LGBT community with targeted marketing test Aetna aims for LGBT community with targeted marketing test
Aetna is urging gay customers to "be proud" - and consider buying its coverage - as part of a new, narrow focus to selling health insurance in a business where the individual's buying decision matters more than it used to.
Business Starbucks to expand online college tuition program Starbucks to expand online college tuition program
Starbucks says its workers can now have four years of tuition covered for an online college degree from Arizona State University instead of just two, marking the latest sign that companies are rethinking their treatment of low-wage workers.
Business Euro falls near $1, but European goods remain pricey Euro falls near $1, but European goods remain pricey
Americans hunting for a bargain on a new Beemer, bottle of Chateau Margaux or Hermes handbag thanks to the sliding euro should put away their gold cards. European luxury goods sold in the U.S. still carry luxurious price tags.