West Valley booming faster than downtown?

West Valley booming faster than downtown? »Play Video
YAKIMA, Wash. -- Shawn Hill opened Dutch Bros coffee on Nob Hill Boulevard in West Valley a couple months ago. At first, his plans were to open shop downtown.

"The West Valley is growing so rapidly and there's a number of businesses that are coming to this area and we wanted to try to kind of be here before it got built up,” Shawn said.

Shawn is not alone. Take a drive west of 40th avenue and you're likely to spot a new business.

New businesses licenses are being issued more rapidly in West Valley compared to downtown, about a 3-to-1 ratio.

So with all of city councils’ focus on revitalizing downtown, why are business owners choosing West Valley? Shawn says for him, the location meant more drive-by customers.

“We have been super, super blessed with great traffic in this area,” Shawn said.

More importantly, he says, it was cheaper to build and rent in West Valley. Something developers hope will keep even more businesses coming.

As little as two to three years ago the land near Dutch Bros was filled with trees, shrubs and orchards. Now, the property is completely flattened and ready for a business to move right in.

"We've heard a number of restaurants and businesses are hoping to come in this parking lot and across the street as well,” Shawn said.

Of course, neighbors have no complaints about the new choices in shopping.

“We love it because we don't have to drive so far,” Carol Patnode said. “You get to save gas money.”

Now, it's just a matter of seeing what new choice will pop up next.
“I would like to see Kentucky Fried Chicken,” Carol said.

Focuses on downtown seems to be picking up speed. A couple shops have opened in the past year.

Dutch Bros says it plans to open another downtown location in a few months.